Using keyword themes presents us with much larger opportunities. Instead of ranking for a single Holy Grail keyword, a better goal is to rank for multiple keywords focused around a single idea. It’s meant as a framework for newer SEOs to build their own work on top of. This basic process has helped, in one form or another, 1000s of pages and upwards to millions of keywords to gain higher rankings.

Optimize Photos and Videos for Google Maps

Although you can do this for free by searching on Google, it isn’t usually reliable. This is because factors like location and search history can affect where you see a page ranking. Using a rank tracking tool like Ahrefs’ Rank Tracker is much more accurate. For example, let’s say we want to build links to our beginner’s guide to SEO. If we search Google for competing pages with the Ahrefs’ SEO Toolbar installed, we’ll find that one has links from over 14K referring domains. For example, our site has two very similar pages about meta keywords.

When you type a keyword into Ubersuggest, you can see similar keywords, how many people search for that keyword per month, and how much competition there is. These days, it’s easier than ever to create your own website. And while that means more opportunities for every entrepreneur, it also means there’s plenty of competition for a spot on the first page of search results. To rank higher on Google, you must combine strategic planning, quality content creation, technical optimization, and continuous monitoring. Core Web Vitals are a set of specific factors that Google considers important in a webpage’s overall user experience. Additionally, engage in outreach efforts to promote your content.

Over the years, I’ve narrowed down a set of tools that check my boxes for speed, simplicity, and (in many cases) no login. I remember the first time I tried to find a reliable website rank tracker. I was juggling multiple SEO tasks, and I needed a quick, no-fuss solution to see where my site was showing up in the search results. If you need effective SEO solutions, explore the best website rank finder tools recommended for speed and simplicity. Google Maps SEO isn’t a set-it-and-forget-it process — ongoing tracking and adjustments are essential to stay ahead of competitors and maintain strong visibility. Regularly monitoring your SEO Anomaly performance helps you identify what’s working and where improvements are needed.

• Additionally, optimizing your site with keywords can also boost the visibility of your Google Business Profile.
• Google—and by extension, Moz—want to see relevant, consistent content that meets searchers’ needs.
• All of this information is gathered from each business’s Google Business Profile.

If you have two pages that cover similar topics and target the same set of keywords, you are likely to run into a duplicate content issue. There are two big problems that happen when you have duplicate content. If both show up in the SERPs you can then end up with fewer backlinks to each page.

Earn high-authority backlinks to your content

The tool is divided into sections, which you can toggle between to analyze your keyword performance from different perspectives. Here, you will see the total stats for all your ranking pages. When you click on a page, you can see which queries it ranks for and the countries and devices driving the most impressions and clicks.

It’s a long, ongoing strategy that takes time to come to fruition. Whether it’s your meta descriptions or your image alt text, every aspect of your store plays a role in your overall running and SEO. Once you have the right tracking SEO tools in place, you want to review and tweak your store structure for maximum optimization. Your store structure and data help Google classify your store and better understand your content (and products).