If your business has ever changed locations, phone numbers, or branding, check for outdated listings and update or remove any incorrect information. Like it or not, customers evaluate businesses based on their online presence. If you’re missing photos, reviews, or key business details, that could be the deciding factor in whether they choose you or go elsewhere.

Improve on-page SEO

• Unlike off-page SEO, which deals with backlinks and other external factors, on-page SEO focuses on enhancing the internal elements of a page’s HTML code, content, and structure.
• In other words, even if the desktop version of your site is flawless, your search engine ranking could take a major hit if it isn’t optimized for mobile.
• Keywords need to be verified in practice, and some may simply not be within our app’s reach, at least temporarily.
• And while Google is constantly tweaking their search engine algorithm, here are some fundamental strategies to get you started on improving your organic search engine rankings.
• LSI keywords are words, phrases, or entities that are semantically related to your primary keyword.

And in my experience, people decide to bounce or not bounce largely based on what they see here. When you do, Google will WANT to show your site to more people. Which is why giving Google what it wants is the foundation of any good SEO strategy. Second, I looked at what was already ranking on the first page. Thanks largely to RankBrain, Google can figure out if your site is a good fit for a specific keyword. It’ll provide you with an overview of your top pages to optimize.

With this setup, your top ranks will be visually distinct, making it easier to spot trends or exceptional performance at a glance. Conditional formatting can be particularly handy when dealing with large datasets where spotting numbers manually would be like finding a needle in a haystack. Going at it manually as your list of products – and customers – grows becomes harder and harder. With developing machine learning tech, eCommerce automation is a must if you want to compete, and SEO is no different. But, as we mentioned earlier, you don’t want to go overboard with apps, as this can slow your site, which harms Shopify SEO.

How to Rank Higher on Google: 15 Easy Steps to Follow in 2024

Some low-quality or spammy websites may link back to yours without your knowledge, which could harm your website’s rankings. Regularly check for any suspicious or irrelevant links using tools like Google Search Console and disavow them if necessary. Make sure to add the keyword to the title tag, meta description, and header tags (H1, H2) on BHS Links each page and post of your site. This will help search engines understand the relevance of your content and improve your site’s ranking.

There a number of local sites that will allow you to put in your Facebook Page URL, Yelp, Yahoo, Yellow pages, true local. If you do have a website, you can add the Facebook link from the home page. Researching for this blog post I found this on the front page of Google “50 Mistakes Businesses Make Using Facebook”. When I clicked on the link it took me to a Facebook page which was called 50 Mistakes Businesses Make Using Facebook. Just shows how powerful your business name is when ranking on Google. Google Sheets offers plenty of customization options, allowing you to tailor your ranking system to fit your specific needs.